Swans announce deal with recruitment data specialists
[Getty Images] Swansea City have announced a partnership with data specialists Jamestown Analytics which they say will strengthen the club's work in the transfer market. Jamestown Analytics is owned by Tony Bloom (pictured above), the owner of Premier League Brighton and Hove Albion – who have been lauded for their recruitment work in recent years - and a part-owner of Scottish side Heart of Midlothian. The company has also worked with the likes of Como and Union Saint Gilloise, with Swansea claiming their new agreement will see them given "access to world-leading, industry-renowned expertise" which will increase efficiency in their "player trading model". Swansea have not revealed the financial details of the Jamestown Analytics deal. "This partnership is a real coup for the club," chief executive Tom Gorringe told Swansea's website. "Jamestown are widely regarded as leaders in data-led player recruitment, and we have seen the success that many of their partner clubs have achieved over recent times. Jamestown only works with an exclusive list of clubs and we are honoured to now join that group." Swansea appointed Ben Stevens as their new sporting director last week. On Monday, they announced that Jay Lefevre had been promoted to a head of recruitment role under Stevens, having joined Swansea from Celtic in December 2025 as chief scout.
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