'It's all about this town' - Frevola on stadium expansion

[Getty Images] Bournemouth President of Business Jim Frevola, says expanding the Vitality Stadium to 20,000 capacity is "all about" the community. "I've been consistent in my time here that my biggest frustration is when people say they can't come to matches," Frevola told BBC Radio Solent. "They can't bring their parent, spouse, partner or friends or especially their kids – we want to get that next generation of Bournemouth supporters here. It's not about bringing in folks from London or tourists, it's about bringing in the community that loves this football club and has loved it but can't always crack that 11,286 capacity. "To get it to 20,000 is going to be a remarkable achievement for us and it's all about this town." The expansion starts on the eve of a season where the Cherries will play European football for the first time in the club's history and when asked whether that makes it the right time, Frevola backed the decision by owner Bill Foley. "It comes at whatever time Bill says it comes at and he's been consistent in his belief and ambition that this team will compete at the highest levels, not only in the Premier League but also in Europe, so we're glad to honour his ambition," Frevola said. "I've been with the guy for nearly 10 years now from Vegas to here and everything he touches turns to gold. He wins but he does it with all of the right intentions. He does it with the people in mind and you see that when he comes to visit; he goes to the pubs, he talks to the folks, he walks around and he's not doing it for any other reason than he genuinely cares about this football club." Click play below to hear the full chat or listen on BBC Sounds here