The Times: FIFA plans to sell stakes in the World Cup

The Times: FIFA plans to sell stakes in the World Cup FIFA president Gianni Infantino intends to sell commercial stakes in the World Cup to private investors. The initiative is part of a financial scheme that could generate millions in revenue and already includes talks with figures close to the Trump administration. UEFA speaks out against it Following the leak of the project, UEFA issued a statement condemning FIFA’s move: "This crosses a line that football institutions should never cross... The essence and governance of football are not marketable assets, especially not without transparency about who stands to benefit. Football does not belong to FIFA to put up for sale." The European governing body’s call Europe’s football federation urged clubs, leagues, players and fans to reject the initiative, warning of the danger of turning the world’s biggest football tournament into a commodity. This article was translated into English by Artificial Intelligence. You can read the original version in 🇪🇸 here.