'We all want this club to be the best in the world'
[Getty Images] It is still remarkable to think now that Liverpool were on the verge of administration when Fenway Sports Group took over in 2010. It hasn't all been plain sailing. As recently as this year, CEO Billy Hogan wrote to fans over ticket price increases. The club cut the size of their planned rise in ticket prices for the next couple of seasons after supporter protests. However, under FSG's stewardship, Anfield has been transformed, with two of the four stands developed in the past decade. "Back when FSG acquired LFC, a number of similarities were drawn with Boston Red Sox and Liverpool, and one of them was this idea of an iconic venue that truly sits in the community," said Hogan. "One of the things we're focused on now is making improvements in the footprint around Anfield the neighbourhood, whether that's infrastructure or transport and getting people in on non-matchdays. We're proud of how we've expanded while keeping the soul but also modernising it in the way that's befitting of the football club. "Football doesn't give you much time to sit back and reflect. What I would say I am most proud of is that the club is in such a positive and good financial position. If you go back to that point in 2010, the club was literally on the brink of bankruptcy. Now it has the right foundations underneath it. "There's improvements across the infrastructure, the ability to stay at Anfield for the long term and the stuff that doesn't always get headlines but is super important for the health of the club. "Ultimately, it's about winning trophies. I wish we could win more but we've been fortunate to win a few. "I think our supporters have had a great time and I often think about the fan parks at the Champions League finals - we lost a couple but just that joy and the memories and, frankly, the fun of it is what I look back on from time to time. And it's something that everyone associated with Liverpool should be proud of because it happens together and we all want this club to be the best in the world." Read more from Reds CEO Billy Hogan
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